Author: John (---.cox.net)
Date: 07-03-2005 19:15
I agree that a good store will keep their customers informed about products. I don't know if "push" is quite the right word, though. If you do it right, your customer will feel like you're being helpful. If you do it wrong, you can make your customers feel uncomfortable. I have one friend that's stopped shopping at the gaming store closest to him because he thought the salesguy was really trying to pressure him into buying more stuff.
On top of the idea of "pushing" products, I'll add the corollary that in most cases you probably don't want to inhibit your customers from buying products. I know one store owner who's a bit opinionated about products, and he'll gladly share his opinions with you. I've asked him a number of times if he has one particular product in stock and each time he's gone into detail to try to explain to me why this product is worthless. I've finally come to the conclusion that, no, he's never going to get it in stock, and if I want it, I will be picking it up elsewhere.
Also, I'm sure it's not easy for store owners to figure out what and how much to order. But, you're absolutely correct that if it's not in stock many people will not order it through the store. Not only are there online stores to order from, but in larger cities there may be a number of different local competitors that your customers can go to.
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